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Um, Google, You Just Ditched My Ad?

If you use Google Adwords, you know just how important it can be to stay at the top of your game, but that just got a […]

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What is Liquid Content?

If you aren’t familiar with the term, then you should certainly continue reading.  When marketing your company online, liquid content is a very valuable tool.  It […]

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It’s Not All About Social Media

We write a lot about social media because, after all, this is the digital age and social media is a force to be reckoned with for […]

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Making the Most of Social Media: Maximizing Actions with Each Channel

Perhaps the biggest mistake that Marketing Companies in Encinitas make when breaking into the social media frontier is assuming that all channels will operate in essentially […]

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Can a Silly Quiz Really Grow Your Brand?

What cartoon character are you?  Which city should you live in?  How many kids should you have? Questions like these are commonly seen on social platforms […]

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Instagram Cuts Out the Competition

The news from Instagram has caused quite a stir for many social media marketers this week.  However, we would like to take a moment to remind […]

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Three Tips for Preventing Bad Publicity Online

We have seen many companies suffer the horrible impact of bad reviews and cutting words online in recent years.  The truth is that even one well-placed […]

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Should You or Shouldn’t You Befriend Co-Workers and Employees?

As marketers, we often suggest utilizing the online presence and social skills of employees to spread the brand’s message.  While this is certainly a worthwhile tactic, […]

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